Star Wars is Far Far Away From Being Over-Saturated
So the big news concerning Star Wars right now is how Solo: A Star Wars Story underperformed at the box office over this last weekend. Now understand, to say ‘underperformed’ is a little misleading, as it underperformed for a Star Wars movie, which means it still was the number one movie for the weekend and had ticket sales over shadowing most movies. I see a lot of speculation about how they are milking the franchise, over-saturating the market and so on. And I call bull on that fully. Star Wars has been milked for worse in the past and far more over-saturated. Yes, it has only been about six months since the last Star Wars movie, but we are still averaging just one a year right now. With Marvel studios doing three movies a year, Fox putting out normally a couple of X-men films a year and Sony this year putting out Venom as a stand alone, with majority of those movies doing really well, Star Wars is being fairly restrained. Solo suffered from a lot of issues during production