A Cringey ad for an Awesome Sounding Experience

 While it may be way out of my budget range, next year Disney is going to open their new totally immersive Star Wars themed hotel, Star Wars Galactic Starcruiser. You go for a two-day interactive Star Wars themed experience with a unique storyline playing out around you as you get to make choices that change your own experience.

Everything about this concept just sounds as amazing as it gets.

When it was first announced the big criticism was over the price point, which does sound costly. The best deal is for a package for four that comes out to about $1500 per person. Now that does include your two day stay, all your meals and the interactive live show you will take part in. Having recently been to Disney World, I can tell you it not hard at all to spend much more than $1500 person if you want to take part in all the various special experiences they have for meals and such if one breaks down all the charges. In some was this is Disney being far more honest and open about your costs.

The big story now though is that with the opening of the hotel getting ever closer, Disney is trying to get more out there to promote it all, even though they are already sold out for the first few months.

Disney put out a promotional video on youtube that was not well received and got quickly pulled. However, anything posted on the internet is hard to kill, so the video is still out there in many different forms, most of them filled with unflattering commentary

Here is one that is just the promotional video itself with no commentary:  https://www.youtube.com/watch?v=S4gXSn6umSQ

Yes, the video is very cringy, although that is nothing new for Disney promotional videos which too often play it over safe.

I got what they were trying for with the video, but I will agree it does not do a good job of selling the concept. Of course when they are not open yet and still working on the final touches, there are limits to what they can put together for such promotions. Once they get some real crowds there and have it all going, chances are they can do a much better video. I'd be more than willing to fly out there for a few days and put together a better video for them, but I doubt Disney will give me the chance.

I love everything about the idea of the Galactic Starcruiser, as it really complements Galaxy's Edge and I love that experience. If I ever can get to the point of justifying the cost, it is a vacation I really would love to take. I see no sign that this is going to be a flop, as I already pointed out they are fully booked for their first few months and once people start giving accounts of their personal experiences, chances are that will create even more excitement.

It is really crazy that so many supposed fans are already going out of their way to not give this a chance, looking for any small detail they can be critical of instead of waiting to see how it all comes together and works out once it is up and going.

Comments

  1. Howard BrazeeDecember 12, 2021 at 8:33 AM

    https://www.yahoo.com/news/disney-reportedly-removes-video-promoting-173133460.html

    ReplyDelete

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